Over the years many marketing people have approached me as CFO to approve some sort of marketing spend.  As you would expect a CFO does not like to spend money for no return.  Or in my words, I don’t like to approve pray and hope marketing.

So to ensure that the marketing was going to deliver a return, here are my two top tips for any marketer trying to justify to their CFO why they should spend money on marketing taken form a recent event

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Let Wayne Wanders, the Wealth Navigator, a fully qualified and experienced CFO, help you successfully navigate your way through your financial challenges to profitably grow your business and wealth

Wayne Wanders

The Wealth Navigator

wayne@thewealthnavigator.com.au

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